On 🗓 Wednesday, October 16th, 2024 in AIZ premises, Digital Nomads Thessaloniki in collaboration with Alexander Innovation Zone successfully hosted the 2nd Workshop led by Jocelyn Macurdy Keatts.
Key Takeaways from the Workshop:
1.Traditional media is dead, #niche digital platforms reign. #Tailor content for segmented audiences like TikTok teens, Instagram, Fox News seniors, or Reddit pros.
2. #Backlinks are #SEO powerhouses! Even small platforms with few viewers matter if they offer valuable backlinks—Google loves them.
3. Research where your audience gets their info. Skip big networks if they don’t reach your target. Focus on press releases, competitor analysis, and media appearances that matter.
4. Be #concise, #relevant, and #timely. Tie your expertise to hot topics, and avoid annoying reporters—flattery and knowing their work go a long way.
5. Use podcasts and events to connect with key figures. Foster #symbiotic#media relationships: they need stories, and you need coverage.
6. Want to meet your heroes? Start a podcast! It’s a bridge to key connections without charging for appearances—it’s all about building valuable relationships.
🙌Thank you to everyone who participated, Maria Vasli and a special thanks to Jocelyn for sharing her expertise. We look forward to seeing you at future events!
